Real Projects, Real Results
CASE STUDIES
Real impact on business growth
These case studies showcase how I combine user-centered design with business strategy to drive measurable results. Each project demonstrates my approach to solving complex problems through research, design, and iterative testing.
Cleveland Healthcare Startup
Product Strategy & UX Design
70% Fewer Approval Steps • Hours to Minutes • Streamlined Workflows
Transformed complex procurement processes into intuitive mobile experience for healthcare organizations
Solar Energy Platform
AI-Driven White-Label Design
Simplified Complex Planning • Multi-Brand Scalability • Trust-Building Interface
Created modular platform that transforms technical solar calculations into user-friendly experiences for any brand
Record Label & Online Store
E-commerce & Brand Strategy
72% Traffic Growth • 24% Higher Revenue • 1,000+ Product Catalog
Built and scaled independent music business from brand strategy to e-commerce execution
Matt Traxler
Specializing in Shopify and UX design that drives measurable business growth.
Based in Cleveland, Ohio • Serving Nationwide
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